Video conferencing is a great resource that many Charlotte businesses are taking advantage of. Through the use of video, businesses can expand their client bases more than ever before. IP-based technology serves as an excellent avenue for conducting business over distance, when you need to see as much as hear the person you're communicating with.
"The heart of effectively using video conferencing is your ability to clearly get your thoughts across," explains Mike Canipe of TelWare. "If you are unable to do this, just as much time could be spent fumbling with your video system, than actually collaborating."
Below are a few benefits of video conferencing.
Reduces Travel Costs
You can eliminate majority of your routine travel expenses through the use of video conferencing. Businesses enjoy the immediacy of real-time conversations from their home offices, without having to invest funds into transportation, lodging accommodations, and per diem expenses.
Businesses collaborating over distance using verbal and non-verbal cues process information quicker. Since you can see as well as hear the person you’re speaking with, it is easier to stay focused. Decisions can be made faster, and various assignments can be completed sooner.
Gives a Competitive Advantage
Video conferencing supports the exchange of a wider range of knowledge. This creates a competitive edge for businesses. With the ability to make decisions quicker, your business can release new products and services into the market more frequently.
Effective Video Conferencing Tips
As Charlotte's leading communications solutions provider we understand that video conferencing is reaching the forefront of business correspondence, and want to offer you tips to ensure you're communicating effectively and getting the most out of your meetings.
To make your video conferences effective, you have to be an efficient video operator. We advise arriving early for your meeting so you can set up all your equipment, and run a brief test to ensure the camera is functioning properly. Having a backup communication medium, like email or a messaging program on is also a great idea. If the video feed cuts out at any point, your conversation can still continue without interruption.
It's also important to pay attention to your setting. Make sure the room you're conferencing in has adequate lighting. Wear neutral, muted or pastel colors as stripes and plaids can cause distractive effects on screen. Use natural gestures. Moving quickly can create confusing effects on the screen. Remember to fill as much of the video frame with yourself or others as possible.
During a video conference, hearing is just as important as seeing. Check your audio device prior to the actual meeting. Allow the person to introduce him or herself to make sure you can hear them properly, and always speak in a normal voice.Next, test yo microphone by asking if the person you’re speaking with can hear you. Then, during the conversation, keep your microphone muted when you’re not speaking to cut down on accidental interruptions.
"Incorporating our tips into your video conferences is a great communication solution for Charlotte businesses ready to expand their client base," says Canipe. "We have noticed that video is an excellent tool that can reduce travel costs, improve productivity, and give you a competitive advantage.”